THE MANY FLAVORS OF LAY'S

Behold: the first commercial for flavored Lay's in the history of humanity. The brief? Highlight the wide variety of delicious flavored Lay's. The setting? Any CPG marketer's dream: a grocery aisle filled with nothing but their products. The creative twist? A delightful jingle composed by the talented folks at Butter about the chip lover who had it all, except for the means to pay for said chips.